Mouth watering!!!

Welcome to New Orleans, a city where every street has a story, and every cocktail has a tale! I’m Karen Brem, your ever-enthusiastic Marketing Director for the New Orleans Guest House and a cocktail aficionado with a palate primed for the extraordinary. Today, I’m thrilled to pour you a tall glass of excitement for Tales of the Cocktail 2024, happening from July 21st to 26th. Mark your calendars, because this is one spirited event you won’t want to miss!

Founded in 2002 by the legendary cocktail enthusiast Ann Tuennerman, Tales of the Cocktail has become the premier gathering for the global drinks industry. What started as a small gathering has grown into a bewitching carnival of creativity, attracting between 15,000 and 17,000 ticketed attendees every year! This isn’t just a conference; it’s a pilgrimage for bartenders, mixologists, spirits brands, and cocktail lovers from around the globe.

This year’s theme, “Inspire,” dares the global drinks industry to dream bigger and embrace the future of mixology with open arms and adventurous spirits. We’re talking about innovation that will set the bar (pun totally intended) for years to come. So, grab your shakers, put on your best cocktail attire, and get ready to be dazzled by a whirlwind of flavors, techniques, and trends.

At the heart of Tales of the Cocktail is the opportunity to learn from the best in the business. Imagine rubbing elbows with the mixology maestros who’ve turned bartending into an art form. From masterclasses to tastings, panels to parties, the wealth of knowledge shared at this event is simply staggering. You’ll leave with your mind brimming with new ideas and your taste buds tingling with the memory of extraordinary elixirs.

The schedule of events is as intoxicating as the drinks themselves, with something for everyone. Whether you’re a seasoned bartender looking to refine your craft or a cocktail enthusiast eager to learn the secrets behind your favorite drinks, you’ll find sessions that will quench your thirst for knowledge. Check out the full lineup online at and plan your adventure accordingly.

Now, let me take a moment to wax poetic about the New Orleans Guest House. Nestled in the heart of our vibrant city, we offer clean, affordable accommodations with a warm, welcoming staff dedicated to making your stay pleasurable. While we don’t promise opulence, we do guarantee a comfortable and charming place to rest your head after a long day of cocktailing. Our location puts you right in the middle of the action, making it easy to explore all that Tales of the Cocktail and New Orleans have to offer and our ever engaging city. For additional information on accommodations visit us at or phone us directly at (504)566-1177.

New Orleans itself is a city that inspires. With its rich history, eclectic culture, and infectious energy, it’s the perfect backdrop for a celebration of creativity and innovation. As you wander the streets, you’ll be serenaded by jazz, tempted by the scent of Creole cuisine, and captivated by the architecture that tells the story of a city unlike any other. And, of course, you’ll find no shortage of bars and lounges where the spirit of mixology thrives.

So, what can you expect from Tales of the Cocktail 2024? Picture this: You’re sipping on a bespoke cocktail, crafted by a world-renowned mixologist, while listening to a panel of industry legends discuss the future of drinks. You’re mingling with fellow cocktail enthusiasts, swapping stories and recipes, and maybe even discovering a new favorite spirit. You’re exploring the latest trends in barware and technology, and getting hands-on experience in workshops designed to hone your skills.

And then, as the sun sets over the Mississippi, you’re heading out to one of the many parties and events that make Tales of the Cocktail a true celebration. Whether it’s a glamorous gala, a laid-back rooftop soirée, or a secret speakeasy experience, there’s no shortage of fun to be had.

To top it all off, the city of New Orleans itself will be buzzing with excitement. The air will be thick with the aroma of great food and the sound of live music. You’ll find yourself caught up in the magic of it all, inspired by the creativity and passion that fills every corner of the city.

So, mix yourself a drink, raise your glass, and join us for Tales of the Cocktail 2024. For more information and tickets, visit Here’s to inspiration, innovation, and a whole lot of fun!


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